Although the original film noir posters are very stylized with bright colours with quite a lot going on in them. I wanted to recreate that style in photoshop but my attempts didn't work and the poster wasn't effective, and didn't work well. I think this was partly due to the fact that original film noir posters were drawn and trying to recreate that effect in photoshop doesn't work and looks very fake. If i was going to do an old original film noir poster I would be tempted to draw it myself to make it authentic. However I felt this would look as finished and professional than if i did it with photoshop. So then I then started to look at the style of the neo noir posters which being more modern would be easier for me to relate to and use to make my own. These posters were obviously darker with hardly any colour or the colour they did have was minimal and very powerful. Using a small amount of red for example to draw the eye in and have the instant thought of danger in the viewers mind. I chose to mainly focus on the neo noir style but have influences of the original style.
First I found two suitable images from when we took our character profile shots, I choose these two as the were very intense and I liked the directions they were looking in with Matt looking out into the distance with a very intense look on his face and Emilie looking out towards the audience with a softer look but there is still something quite ominous about her expression. I then merged the two images together and put them into black and white to reinforce the neo noir feel, also as our film is in black and white it would relate more with it than if it was in colour. I wanted the title to stand out and I noticed that sometimes in the original posters they would put something behind the title like a different colour I chose to do something similar I experimented with colored boxes but thy all looked too server so I used the brush tool to make this sort of smokey backdrop for the text. I think it works as it follows the direction of Matt's natural pose and leads your eye across the page. I then added in the text 'Le Mortel Liaison' (font: EccentricStd) originally I had the text in black with the red drop shadow behind but when I tried it in white I found that it looked better and made a change from all the black you see in the background. I wanted to keep the colour theme going so I chose to write the actors names in red and white (font: Mona Lisa Solid ICT TT) with their second name in a larger font than their first making them bold and more visually interesting. Although the font is different from the title font it is still in keeping and has similar qualities as it is quite tall and seems quite old fashioned. I wanted to make my poster as real as possible so I searched for posters and found out the type of thing they wrote at the bottom (font: Futura Condensed Medium) of the poster and the logos they included, and made my own version that was relevant to our film.
I think my poster works as it has the characteristics a film noir poster needs, it has a predominate use of black to reflect the dark story line and the general feel of the Film Noir genre. This is also reflected in the pose, expression and placement of the characters. They are both in shadow surrounded by black showing the audience that they are mysterious. I positioned Adrianna (Emilie) behind Bones (Matt) as I thought it linked them nicely and made them the main focus. I tried to include Barnaby (Luke) in the poster but it looked to cramped and the images didn't work well together. I think this way the whole thing looks more clean and profession compared to if I had tried to much into it. The layout itself is very simple but it works and doesn't loose interest. Also with the elements of red that I brought in through the text instantly suggests danger to the audience and maybe even love/lust which in either interpretation of the colour would be true in regards to the film. Therefore I think the edition of the colour works well and even more so as it is the only flash of colour amongst the black and white making it all the more bold. Although I wanted the characteres to have a connection I felt that using these images together made them disjointed in a way as they were put together and they weren't really interacting with eachother. which I ended up quite liking in the end as I felt it gave a subtle insight so the story and the relationship between the two characters.
We also merged our posters with images of possible poster advertising to get a feel of how they may look in the public, I choose a London bill board for mine.
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